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Al Jawda Brand Identity

An original mark combining a geometric grain and a sprout, designed to stay legible from favicon size to a vehicle livery, without a crown or ornate flourishes.

Three Initial Directions

A — Grain & sprout (selected)

A — Grain & sprout (selected)

B — Hexagonal seal with stacked grains

B — Hexagonal seal with stacked grains

C — Scoop/jeem with a grain

C — Scoop/jeem with a grain

Direction A was selected for its clarity at small sizes and its direct link to grains and natural food, and was applied throughout this first site version.

Approved Color Variants

gold-on-blackgold-on-black
black-on-whiteblack-on-white
white-on-blackwhite-on-black
mono-blackmono-black
مصنع الجودة
AL JAWDA FACTORY
مصنع الجودة
AL JAWDA FACTORY

Usage Rules

  • Never render the mark below 24×24px on screen.
  • Keep clear space around the mark equal to the grain shape's height on every side.
  • Do not recolor the mark outside the approved palette, or add shadows/glow.
  • Use gold-on-black on dark surfaces and black-on-white on light ones.

The full vector and raster files are available under the public/brand folder in the project package.